What's Your Pulse?

I follow this blog and it is a great reminder about the incredible power of social media. More specifically, it illustrates what could happen if you or your company ignored social media. Imagine the devastation to netflix if they didn't keep a finger on the pulse of social media!

I have experienced several clients lately who feel monitoring social media is a burden. I argue it's a necessity in today's world! It may appear to be a burden, but people like me can help you develop plans and utilize technology to keep that finger on the pulse...allowing you to know what's being said about your company and products, whether it's good or bad.